italy’s-‘netflix-of-culture,’-itsart,-launches-across-eu,-forges-cinecitta-pact

Italy’s ‘Netflix of Culture,’ ITsART, Launches Across EU, Forges Cinecittà Pact

ITsART, an innovative streaming platform dubbed the ‘Netflix of Italian Culture,’ was rolled out across 26 European countries on Tuesday, with plans to expand into the U.S. and China next year. Commissioned by Italy’s culture ministry, ITsART is an ad-supported and transactional-VOD service touted as the first streamer of its kind globally. It currently provides […]

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