rip-to-the-90-day-theatrical-window

RIP to the 90-Day Theatrical Window

Pour one out for the 90-day theatrical window. The decades-old staple of the film world slipped the surly bonds of Earth during COVID, perhaps the most consequential example of how the pandemic has upended the cinema business. The roughly three-month timeframe the industry calls the theatrical window, the longstanding agreement between Hollywood studios and theater […]

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